Articles
Case Study: Decision Making During A Pandemic

AthleticDirectorU presents a comprehensive case study on leading through a crisis. The case study method helps participants learn by studying real business and managerial situations encountered by experienced executives.

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USOPC And College Sports Think About Their Future Together

An analysis of the initial work of the USOPC College Sports Sustainability Think Tank

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An Analysis Of College Football Return On Investment

AthleticDirectorU presents the most comprehensive analysis of college football program spending and return on investment over the last two decades.

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The Rise Of Collegiate Esports Programs

Why are NCAA schools starting Esports programs, and how fast is the collegiate scene really taking off? In this article, we explore the trends in esports program adoption and the ROI driving growth.

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Leadership Begins With Alignment Of The Head And The Heart

While the darkest days of the COVID-19 crisis may not yet be over, there now appears a glimmer of optimism as we move our way towards the spring, and we can perhaps begin to reflect on the lessons that we have learned over the last year.

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RisingADs Book Review: Washington’s Cohen & SMU’s Hart on Stillness is Key

In this RisingADs book review, Washington AD Jen Cohen and SMU AD Rick Hart provide insight on personal application of key concepts from Stillness is the Key by Ryan Holiday and discuss the importance for leaders to strive for stillness in thought, contemplation, and life.

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The Inequality Of Coaching College Basketball

AthleticDirectorU presents the most comprehensive analysis ever on the inequalities faced by minorities making their way through the college basketball coaching profession.

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2020 Autonomy 5 Baseball Head Coach Compensation Survey

Spencer Fane reviewed all forms of compensation for the head baseball coaches at Autonomy 5 institutions. The review included coaches’ employment agreements and related documents. In conjunction with this analysis, the research considered applicable biographical and performance data.

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Letter To My Former Self: Rice’s Karlgaard

Rice Athletic Director Joe Karlgaard writes to his former self about his advice for a new AD to lead, develop their leadership style, understand workplace politics and conflict and more.

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An Analysis Of College Basketball Return On Investment

AthleticDirectorU presents the most comprehensive analysis of college basketball program spending and return on investment over the last two decades.

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The Designation, Stigmatization, and Marginalization of SWAs

Two studies of the Senior Woman Administrator role found that the SWA designation has caused marginalization, workplace incivility and more. The studies review SWA's recommendations for the designation moving forward.

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Navigate’s College Football Playoff Predictions (Part I, II, III & IV)

AthleticDirectorU has partnered with Navigate to present a rich prediction model for this season's College Football Playoff.