LEARFIELD Chief Strategy Officer Ben Mathan joins ADU’s Steph Garcia Cichosz at the 2024 PACnet to discuss the organization’s core strategic initiatives and reflect on recent momentum from a strategic perspective. Mathan breaks down LEARFIELD’s core business units and strategic imperatives, sharing a behind-the-scenes look at the company’s quarterly operating scorecard against which units are assessed. Mathan also reflects on the concept of strategic thinking as an aspiring leader and how Athletics Directors can act as the Chief Strategy Officer for their own department, advising ADs to balance a focus on the day-to-day operations with a broader, five-to-10-year approach.
Mathan: “Once you ground yourself in [the organization’s core priorities], you have to make sure any new problem, any new distraction, if it’s not something that either supports one of those things or is something that is a reason why one of those things isn’t succeeding, it has to take a backseat. In the world of college sports today… a lot of leaders would agree that you have to ground yourself in the handful of things that you know matter and have supreme conviction in getting those things done despite how many day to day distractions and chaos might seem to be there.”
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