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Planning For New Athletic Facilities: Milwaukee’s Braun & Towson’s Leonard

Guest Amanda Braun, Wisconsin Milwaukee; Tim Leonard, Towson; Kristene Kelley, Dartmouth
7:29 min watch


Amanda Braun of UW-Milwaukee and Tim Leonard of Towson chat with Kristene Kelly, Senior Associate AD for Varsity Sports/SWA at Dartmouth, about the intricacies of planning for new athletic facilities. The discussion touches on fundraising, balancing revenue vs. non-revenue sports, involving coaches in the process, time spent on project design and more.


(Click the timestamp below to jump to a specific question/topic)

  • - Benefits of completing a major athletics facilities project
  • - How do you balance facility needs between revenue and Olympic sports?
  • - What are some variables involved when contemplating a new project?
  • - How early to you start the process of fundraising for a new facility?
  • - How much of a facility project is planned prior to bringing in the lead gift?
  • - How much time do you spend on project design?
  • - How involved are the coaches with planning, design, and fundraising for new facilities?
  • - What’s the common pattern of cultivating a potential donor for a new facility gift?
  • - Final thoughts on the importance of athletics facilities