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The Mechanics Of College Sports Scheduling At ESPN With Nick Dawson

Imagine overseeing college football, college basketball, NCAA championships, and many other college sports for all of ESPN. This includes deciding which games to broadcast (should the chips fall your way), and guessing where consumers will consume the content you do put out. This is a very real position, and the person fulfilling those daunting responsibilities is Nick Dawson, Vice President for Programming & Acquisitions at ESPN

Articles
Cord-Cutting And The Future Of College Sports Broadcasting

Historically, the value in this transaction, and thus the power, rested with the content producer, but that power may be shifting to the distributor. Companies such as Comcast and AT&T which own both the content and the distribution are uniquely positioned to dictate what content they carry, and at what price.

Articles
Experts’ Roundtable: Leading College Football Journalists

Today's media is much different from just five or 10 years ago. In fact, many sports writers are trying to decide on long-form vs. short-form, video, social media, or whatever else they may need to keep up with ever-evolving outlets. Combine this with the pressure of producing pertinent material and you have a compelling, creative environment ripe for consumer consumption.

Articles
Eschewing the Media Bundle and Related Challenges for the Athletics Department

Consumers who want sports pay for local city council news, opinion, and business news, whether they consume it or not. In some ways, the local newspaper is the last true media bundle. This begs the question of how much longer consumers, interested in sports, will be willing to pay for content they do not want?

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Michael Kelly: From Humble Beginnings Sprung a National Celebration of College Football

The College Football Playoffs was expected to be an instant success in year one. That’s a great deal of pressure and planning and Michael Kelly, COO, and the staff did a fantastic job. Ever since that first kickoff, the playoff structure has continued its evolution. Trip Durham and Michael talk about the CFP chronology, process, and Larry Culpepper.

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Ari Fleischer: Behind the Podium & In the Stands

Trip Durham visits with the former White House Press Secretary for an insightful discussion about planning to stay ahead of the noise that surrounds college athletics from a social media perspective and the importance of controlling reputation.